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Regenerative Medicine from Eternal Beauty Ushers in a New Era of Patient Care

Co-owned by Barbara Mcbean and Jay Santana, Eternal Beauty Medical Centre is focused on non-invasive solutions that help clients feel and look their best inside and out.

Eternal Beauty is part of a large national organization that spans back decades in the aesthetic industry. Founded by Mcbean, this educational institute can now be found in several western provinces. As an addition to the institute, the Eternal Beauty Medispa was formed. Towards the end of 2023, a partnership was created with a vision to provide the best services worldwide in a broader spectrum of medicine based on regenerative treatments. This led to a partnership with Jay Santana to form the Eternal Beauty Medical Centre. 

The Centre offers a comprehensive range of regenerative treatments aimed at rejuvenating the skin, body, and hair. The approach focuses on leveraging new cell components to stimulate non-surgical facelifts, hair restoration, and skin and body rejuvenation. 

“We pride ourselves in offering the best non-surgical treatments for our patients,” says Mcbean. “Patients see immediate results with minimal downtime. We have brought over some of the best medical professionals to personally train our medical team. Our specialties are non-surgical facelift, non-surgical nose job, regenerative hair treatments, and regenerative skin/scar treatments perfect for acne scarring and post pregnancy abdomens.”

“Our facelift has minimal downtime (most of the time presenting zero to no signs of treatment such as major swelling, bleeding, or bruising). Our patients experience an immediate result that improves drastically over the next 4-5 months. This result is not only a lifting effect but also gives our patients a great improvement in skin quality,” says Santana.

Eternal Beauty is also proud of its regenerative stem-cell treatment protocols that allow them to create transformational effects in the face, hands, neck, chest, and hairline. 

“We can literally regrow hair and create the youthful skin of decades gone by in a series of 4-6 treatments,” says Mcbean.

Regenerative aesthetics,” Santana explains, “is the future of aesthetics and medicine. It refers to treatments that provide building blocks, materials, and signal cues for the body to regenerate itself. These treatments result in a new and improved approach to antiaging. Our patients now have a better treatment plan for antiaging that is progressive, long lasting, and creates natural and healthy results.”

He continues, “In today's aesthetic world, there are great options to experience a makeover. Many options, however, are short lasting and expensive as they require consistent refills/retouches and therefore become a frequent expense. Even worse, over time short-term solutions distort your natural beauty; patients begin to appear very different due to overuse of toxins and fillers. Our approach to regenerative medicine counteracts these drawbacks.” 

Regenerative aesthetics work as building block. Every treatment continues to build on the previous work, providing a foundation for long-lasting, cost effective results. 

“In regenerative aesthetics we can see the improvement a treatment had years later. As owners we pride ourselves in giving our patients the best return on investment for the money they pay towards treatments,” smiles Mcbean.

She enjoys seeing the transformation patients undergo during and after treatment – and that transformation is far from superficial.

“Having a balanced investment in one’s self is very important for mental health. This is especially true for women; as they age, they invest in everyone around them and forget to invest in themselves and their mental health.”

Santana agrees, adding, “A lot of our patients that have come for a transformation are coming from a point in their life where they are looking for change. When someone is dealing with illness or a family issue, it affects their physical and mental health. Something they look for is improving their physical self because of how much that also impact not only mental health, but other aspects of their lives. When you look at yourself positively it affects your life in more positive ways. We have seen this fact proven time and time again.”

The success of Eternal Beauty has been recognized many times over including as Calgary's Top Choice award this year (as voted by the Calgary public), and the Best in Calgary Award for micro-needling and PRP micro-needling. 

“We thank our beloved patients across Calgary, Airdrie, Cochrane, Okotoks and Black Diamond,” Mcbean and Santana share. “It is through your satisfaction and fulfillment that we strengthen our vision and belief in the work we provide”.

“We would also like to give a special shout out to our medical team. A special thanks to our nurse injectors: Coco Jin, Preet Sindhu, and Victoria Tucker, who not only strive to make a difference at our clinic but also within their respective communities: Coco Jin, in internal medicine at Rocky View Hospital; Preet Sindhu, in Cardiac at South Health Campus; and Victoria Tucker, in labour and delivery at High River General Hospital. Their integral approach to their careers not only emphasizes our integral approach to patient care but also enriches the comprehensive treatment provided at our centre”. 

What comes next for Eternal Beauty? 

“It is our goal to expand the centre to offer a wide range of medical services in collaborative and regenerative medicine including health and wellness, pain management, sports rehabilitation, mental health programs and diagnostic initiates including disease prevention and quality of life care for all Albertans. We also have sister centres opening up in 2024 in Winnipeg and Regina and hope to expand west and east in 2025. Our ultimate goal is to cross into the USA to continue to bring the best of collaborative and regenerative medicine to North America.  

“We are in the process of creating a global panel of the world's leading physicians, surgeons, and researcher pharmaceutical manufacturers to create an informational podcast series with the purpose of sharing some of the most ground-breaking advances in science from a unified perspective. This passion for knowledge, science, and innovation feeds our purpose and passion for bringing only the best into our centres.”

Mcbean concludes, “Our approach is slow and steady. We spend the time needed with each patient to ensure they are making the best choice for their future. We listen intently to our patient and their needs and the embark on a whole body approach to help be a partner in their optimal health. We would like to express our gratitude and share an invitation to come in for a consultation. Our medical team will create a perfect plan for you.

 As a special incentive we will grant all patients $500 off your mid face & hair regenetrative treatment. To emphasize our dedication and commitment to mother's and grandmother's we are offering them a $1000 discount on our full face lift. We hope to meet you at our centre.”

Learn more online and on Facebook, Instagram, and YouTube



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